The Pop-Up BBQ Playbook

Has your dream of opening up a BBQ joint hit the wall?

Maybe it's the cost of commercial real estate. Maybe it's the cost of a 20 foot custom trailer. But don't give up yet. There is a middle ground.

The LSG El Patron may just be the ultimate low-overhead business starter. Grabbing one can help you take advantage of the "pop-up" BBQ scene. By partnering with local breweries, farmers' markets, or distilleries, you can build a brand without six-figure debt.

The El Patron works well for this because it's mobile, professional, and versatile.

Is the El Patron Small Enough for Solo Logistics?

The tow vehicle is one of the biggest overhead costs for a new business. If you buy a massive offset trailer, you need a heavy-duty truck to pull it.

The El Patron has a more compact footprint. It fits easily onto a standard utility trailer or even onto the back of a sturdy pick-up truck.

This portability means you can "pop up" in locations where a massive rig simply wouldn't fit, such as a narrow alleyway behind a craft brewery or a crowded sidewalk festival. Being able to load, transport, and unload the unit by yourself reduces your labor costs to zero during the critical start-up phase.

How does a hybrid grill increase your revenue?

The El Patron gives you the versatility of a grill with the low and slow power of a smoker. Since low and slow foods can take 12+ hours to prepare, it's great to be able to add high-margin, fast cook items to your menu instead.

While your pre-smoked brisket is being sliced, you can get to work grilling tri-tip, ribeyes, or even charred seasonal vegetables.

Can you handle professional volume on a small pit?

Don't let the compact size fool you. The El Patron is built with the same heavy-duty ¼" steel as LSG's largest commercial units. This thermal mass is vital for "back to back" cooking.

When you are slamming through a lunch rush, you can't afford for your grate temperature to drop every time you add cold meat. The El Patron holds heat so well that you can maintain a consistent sear on dozens of steaks or chicken halves. You won't have to keep fighting your fire, which means you can serve more customers during a shorter window of time.

Is the El Patron's Durability a long-term financial asset?

In business, planned obsolescence can be a dangerous enemy.

We don't do that here at Lone Star Grillz.

You could start your pop-up with a thin-gauge big-box store grill. You can watch it warp and rust while producing inferior cooks.

Or you can get the El Patron, an heirloom quality tool that will last for a lifetime.

Ready to get started? Head to our website to shop now, or call us to ask if there's an even better grill for your planned pop up set up. We're here to help!